Bank of Singapore has announced today the appointment of Ms Celine Le Cotonnec as Chief Data and Innovation Officer. The creation of this role affirms Bank of Singapore’s commitment to leverage analytics and innovative technology to provide quality personalised insights to clients and optimise business efficiency as part of its digital transformation programme.
Reporting to the Chief Executive Officer Mr Bahren Shaari, Ms Le Cotonnec has responsibilities for the Bank’s data strategy to unlock new opportunities and deliver actionable insights for clients and business functions. In addition, she will drive the Bank’s innovation efforts as the head of the innovation unit.
Bank of Singapore’s digital transformation is bearing fruit with more clients using its digital services and, at the same time, helping to drive up efficiency. Through the use of data, artificial intelligence and machine learning in processes such as client risk analysis and onboarding, it has led to time savings of over 40%, freeing up employees for higher value activities.
Ms Le Cotonnec brings to the role more than 15 years of experience in the area of business transformation and data analytics in Asia. She joins from AXA Insurance Singapore, where she was instrumental in the implementation of data analytics and artificial intelligence to enhance customer experience and generate new revenue streams as the Chief Data and Innovation Officer. She was also pivotal in setting up partnerships with fintechs and major tech companies to develop new insurance products.
Prior to this, Ms Le Cotonnec was the Head of Connected Services, Digital and Mobility at the Asian arm of French automobile manufacturer PSA Peugeot Citroen in Shanghai.
She holds an Executive Master of Business Administration from the European Institute of Purchasing Management in China, and a Bachelor of Applied Foreign Languages from Paris Nanterre University in France.
Commenting on Ms Le Cotonnec’s appointment, Mr Bahren said, “Our digital transformation programme is an integral part of our overall corporate strategy. It is for our clients and for our employees. That is why we have, over the past few years, invested extensively in this area in order to keep our clients’ needs at the heart of our digital transformation.
“Celine’s stellar track record in the area of data analytics and innovation will help us to continue to build deeper relationships with our clients. We are pleased that she has joined us.”